UK Copywriters Directory - UX copywriting

  • PRO
    Hi there, thanks for taking a look at my profile! I'm a highly skilled copywriter and UX writer with over 10 years of experience and a history of turning out polished copy for both big brands and small businesses. Whether you need an experienced general copywriter or a UX writer - I can literally write on any subject, long form or short form. I have professional copywriting and editing experience for various agencies and brands, covering travel, food, fashion, beauty, health, horticulture and lifestyle branding, as well as business, insurance, law, technology, oil and gas, and finance. My work has involved the writing of optimised online articles, blogs and web pages, as well as advertising campaigns, newsletters, CRM, UX writing, UX research and competitive benchmarking, usability testing, internal comms, formal documentation, speeches, scripts, social media, sells, e-comms product descriptions, TOV guides and training materials. I like to think I can turn my hand to write on any subject, and have written for various large global brands such as Google, Vodafone, Shell Energy, Expedia, HSBC, Virgin, JP.Morgan, British Council, P&G, GSK, Physiogel, Aquafresh, Always, TUI, Daily Mail, Barclays, The Guardian, O2 and other smaller companies. What my clients say about me: "Emily's specialised skill set in UX writing transformed our app's interface into a seamless, intuitive journey for users, making her contribution invaluable. Emily possesses a unique talent for crafting microcopy that guides users effortlessly through digital landscapes. She has an exceptional ability to understand the user's perspective, ensuring every piece of copy not only informs but also engages and delights. For anyone seeking to enrich their digital products with user-centric, engaging copy, I wholeheartedly recommend Emily Haddington. Her expertise in UX copywriting is a rare find, capable of bringing clarity, precision, and innovation to any project." - Rhiana Spring, SpringACT "I had the pleasure of working with Emily for a number of months at HSBC. She’s a talented writer and always had a positive attitude despite any curves we faced with systems or new ways of working. She’s not shy of a challenge and gives her all every time, which made working with her a breeze. She delivers consistently and takes on feedback and asks questions openly in equal measure. She made a real impact to the quality of our written content in a short time, and on a personal level I really enjoyed working together." - Afsana Sayyed, HSBC "Emily has written a lot of content for us over the past couple of years on a wide range of topics including travel, childcare, home improvement, business, education, and lots more. Her content is well-written, she replies promptly and she is always lovely to work with." - Becca Honeybill, Root Digital

  • PRO
    Do you need a new tone of voice or a brand refresh? Perhaps a video script, or your site rewritten. I'll be your guide. My USP: I'm an award-winning advertising copywriter and scriptwriter with 25 years of experience who has worked in B2B, consumer and healthcare. My training at the School of Communication Arts, and extensive writing background, means that I’m conceptual and strategic, and not simply a writer who fills in the blanks. I grasp the essence of each communications challenge quickly, and can help advise you on the best approach for your marketing strategy. How I can help: Whether you’re looking to launch or relaunch your brand, need a consistent tone of voice, a big communications idea with deliverables across multiple platforms, or simply a blog, an email campaign or a website refresh, I have the expertise to deliver copy that brings results. What I offer: My specialisms include advertising concepts, direct mail, press ads, posters, radio ads, social media, SEO content and online advertising. After interrogating the brief, I produce all types of written material, from banners and viral marketing, to TV, film and animation scripts, brochures, catalogues and flyers. Editorial services: If you’re looking for more straight-forward editorial assistance, I can proof-read and sub-edit your copy to help you optimise your content. Alternatively, I can write original copy from scratch or refresh your existing content. Committed to producing the best work, I check and double-check my copy every time. My approach: I’m equally happy working on my own; or in close collaboration with a creative director, art director or designer, as well as in larger, multi-disciplinary teams of software developers and project managers. I set high standards for myself and never compromise on quality. Working with me: When you work with me, you’ll discover I have the following skills: - conceptual thinking - commercial value add - both long and short copy - a flexible, versatile attitude - ability to build rapport quickly - quick learning capacity - a sense of fun A typical project begins by discussing the brief either face-to-face or over skype or zoom, email or by phone. We would then agree on deadlines and budget, any source content, and if appropriate, set milestones for delivery. I look forward to working with you. Still undecided? Here's what some happy clients of mine have to say: “Julia is a very talented scriptwriter. Her response to any brief is thoughtful, creative, highly structured, and presented with a clear and considered rationale. And it's always delivered bang on time. She has a flexible approach and is great in client-facing situations. She's able to produce beautifully crafted work. I would have no hesitation in recommending Julia to anyone in the creative industries whose first consideration is quality.” Kate Greenslade Video producer Freshly Made Films “Julia is a terrific writer and a brilliant addition to any team. She gets to grips with briefs at very short notice and can swiftly respond to deliver superbly crisp and clear copy that does the job perfectly. She's definitely that 'go-to' person when it comes to finding a fantastic freelance copywriter.” Katy Lindemann Digital Product & Experience Strategist “Julia's exactly what you want in a freelance writer. She's fast, efficient and writes fantastic copy. She's also good fun to work with and can turn her hand to just about anything you throw at her.” Ian Sweeney Freelance Creative Director “Julia is an excellent Copywriter. She takes our extremely vague briefs and turns them into absolutely perfect copy. She is by far the best Copywriter we have ever worked with.” James Percy Managing Director Verasseti & Dreamspace UX “Julia kicks ass. She knows how to write well, she knows what reads well, and she knows the business inside and out. I was brand spanking new to ad copywriting when I first started working with Julia and most of the stuff I now know that's worth knowing, I learned from her. She is clear headed and will give no quarter in defending the word, the flow, the meaning of the work – all without being precious about the end product. Julia is a real pleasure to work and collaborate with. If you want creative copy with the integrity of the finest pizza crust, you want Julia Howe.” Laura Rohde Senior Digital Copywriter Wunderman Look forward to working with you. Julia Howe www.ideasandwords.co.uk 07968 120202

  • PRO
    With over 30 years of expertise in creating engaging user experiences, I've delivered content and thought-leadership for the Cabinet Office, Metropolitan Police, Cancer Research UK, PwC and other clients.About meI'm a Senior Content Designer & Strategist with 30+ years' expertise spanning digital, print, and broadcast media. I have worked for blue chip clients such as the Cabinet Office, DWP, Metropolitan Police, PwC and Cancer Research UK.What I doUser-centric strategy: Crafting content that resonates, driving conversions and engagement.Seamless journeys: Building intuitive end-to-end user experiences for trust and loyalty.Data-driven impact: Leveraging analytics for targeted content and enhanced visibility.Conversion focus: Designing compelling content for tangible actions and results.Multi-platform proficiency: Tailoring content for diverse channels.Expertise & resultsTurning complex processes into intuitive, user-friendly journeys.Quoted in reputable publications, such as the Wall Street Journal, FT, Reuters and Investors' Chronicle.Led impactful B2B and B2C projects.Skilled in UX, SEO, service design, graphic design and more.What I can do for youEngaging ad copy: Compelling ads and advertorials driving clicks and conversions.Email campaigns: Nurturing leads, driving sales.Content audit: Boosting visibility and user experience.Persuasive website copy: Enhancing engagement and conversion.Captivating product descriptions: Highlighting features and benefits.Conversion-optimised landing pages: Encouraging action.Impactful social media content and strategy: Amplifying brand presence.Informative blog posts: Establishing authority, attracting traffic.Compelling case studies: Demonstrating product/service effectiveness.In-depth whitepapers: Showcasing industry expertise, generating leads.Attention-grabbing press releases: Announcing news, events.Effective video scripts: Conveying messages convincingly.Concise brochure copy: Showcasing offerings persuasively.Persuasive direct mail content: Driving offline engagement.Comprehensive eBooks and guides: Educating and engaging.Targeted PPC ad copy: Relevant and effective ad campaigns.Sales collateral: Supporting sales with impactful materials.Strategic content planning: Aligning content with brand goals.SEO-optimised content: Enhancing search engine visibility.Consistent brand messaging: Resonating with the audience.TOV and style guides: Creating effective brand communication.Training and coaching: Upskilling your in-house team.Let's connectBased in London and Narbonne in France, I'm ready to collaborate on your project. Let's chat!

  • PRO
    Hello! I’m Sam, a results-driven freelance copywriter and content strategist. I have 14 years of experience and a solid marketing background, meaning I understand the importance of making those words work. If you’re casting your net at the top of the funnel, building your brand awareness, and want more potential customers to find you, I can help with SEO copywriting and a content strategy that creates and builds momentum. For those warm prospects in the middle of the funnel, I can produce eye-catching social media captions, or an email marketing campaign that will be opened and engaged with. Looking to turn visitors into customers at the bottom of the funnel? I’ll create landing page copy that converts. Get in touch, and let’s have a chat about what I can do for your business.

  • PRO
    Congratulations. You’ve decided to read my profile! In copywriting circles, getting the right sort of attention is half the battle. The other half is what I’m much better at; writing the right sort of words. Words that help people understand ideas, businesses and products (and take the right kind of action). Clients large and small Over the years, I’ve written car ads for Porsche, social posts for Bombay Sapphire and entire websites for the RAF. Big brands are often great fun to write for. What I really love is working with small businesses; seeing the smiles cross my clients’ faces as I bring their dream project to life with a few well chosen words. Tone of voice projects are my favourite, and I’ve recently enjoyed collaborating closely with clients such as biomass energy firm Innasol and pest control startup Spotta to get their brand language perfectly tuned for their audience. My skills I can turn my hand to: Websites Long and short form copy ads Brand Tone of Voice Documents Emails Leaflets and brochures Banner headlines Social Posts App and interface copy TV scripts Content scripts Brand and company names Packaging copy Point of sale copy Dating profile copy (that’s a joke, but I’m happy to try…) I’m also one half of a copywriting duo, as my wife Laura is a very talented (and outspoken) wordsmith too. Our copywriting agency folio is online at www.tmcmcopy.co.uk Recent satisfied customers ‘We picked TMCM out of 5 other agencies and were not disappointed. They understood very quickly our challenges and answered very creatively. The result is beyond our expectations. Thanks again!’ Julien Lescure, Founder of Chrome Carbon ‘TMCM are super quick, when they can be and job allows, and I have found the costs very reasonable for the excellent high level service they deliver. I am always satisfied!’ Phil Sills, Photographer and Director - Phil Sills Photography Contact Details Ready to get the right words right? Drop me an email or call me at: dylan@tmcmcopy.co.uk 07879452950 Easter Egg Want to know how I became a successful copymonkey? Course you do. Fellow copywriter Nigel Graber was kind enough to interview me recently: https://mightier-than.com/copywriter-stories-number-15-dylan-glover/

  • PRO
    👋 Hello, I’m India, a creative and meticulous copywriter with a decade of experience in digital content creation. I help companies achieve their digital goals through compelling, on-brand content that drives results. But enough about me. Let’s talk about you. You're in the right place if you need help with:Website landing pages that engage, inform, inspire and convert. High quality SEO articles or landing pages. Brand articles that set you out as a thought-leader in your field. On-brand UX copy that guides users seamlessly through your app or website. Targeted digital PR campaigns that achieve coverage and drive results. On-brand CRM copy that enhances customer experience and speaks to your company culture. A brand-new tone of voice that encapsulates your company values and personality. There’s more detail below. But if you’ve heard enough, drop me a line to discuss your latest business needs, ideas, and big-future-plans 😌 – india.johnson12@gmail.com. Who do I work with? Over the course of my career, I’ve worked with brands and organisations across many sectors. I’ve become particularly familiar with the insurance, tax and FinTech sectors, as well as fashion and retail – but I don’t like to limit myself to a handful of spaces. I’m really versatile and enjoy the challenge of becoming an expert in new industries. Why work with me? You’ll get a highly motivated, friendly, and creative individual on your team. I’ll help you solve problems, navigate tricky briefs, and come up with killer new ideas. You won’t need to worry about whether or not I’ll ‘get’ your brand voice. I’ve been brought on as an editor for multiple large-scale copy projects (including for Net-A-Porter, Selfridges, and Pfizer) to bring copy in-line with strict tone of voice guidelines. I’ll support you through the grey-areas – briefing isn’t always straightforward and it’s not always easy to know what you want. I can guide you, helping you to clearly define your goals and figure out how to get there. 😀 What my clients say about working with me “I never thought working with a copywriter would be a silver bullet for my business, but working with India has come pretty close. She’s captured the ‘voice’ of my company and has made our marketing, content and even product that much better. She’s given the company a personality that our customers and partners have really gravitated towards. Not to mention she is an absolute joy to work with – responsive, communicative, and an overall nice person.” – J.D. Rainey, CEO, Finmo “India is fantastic to work with. She’s smart, self-motivated and knows how to get to the route of a problem. She can get to grips with a client’s business, technology, product or service by asking the right questions in order to create compelling, on-message content that really gets to the heart of what’s needed. But more than that, India doesn’t get by on just delivering what’s required. She’s not afraid to speak up, question things and drive home what she knows will deliver real value. That’s what sets India apart from most copywriters. She can really be relied on to deliver excellent copy to brief, but she can also contribute her own ideas to execute above and beyond.” – Louise Quenzer, Head of Content, Brave Bison

  • PRO
    Hi there, I’m Toby. I’m a senior copywriter and editor with 16 years’ experience. I’ve written for brands like bp, Heineken and VistaPrint, plus work for DC Comics and Liverpool FC. I can help you with writing emails, names and taglines, website content and UX copy. And if you already have the content – whether it’s AI generated or you’ve written it yourself – I can quickly edit it for clarity, style and tone of voice. My copywriting experience is in performance marketing and right now I’m working in the field of behavioural science. I help companies create campaigns that change behaviour. When it comes to copywriting and the creative process, I’m all about collaboration. The energy that comes from sparking ideas off other people makes me smile. A few facts about me: I can wiggle my ears, I eat the skin on kiwis, and when I’m really into my writing, my head tilts slightly to the right (apparently it means I’m using my left-brain - who knew?). You can check out my portfolio at tobycarrollcopy.com and get in touch at tobyocarroll@yahoo.co.uk Look forward to hearing from you, Toby

  • PRO
    Product Description Writer and Brand Voice Buff for Outdoor Brands I help outdoorsy and creative businesses engage, enthuse and connect with their customers to get more wonderful people investing in their brand. I capture your brand's unique personality and let it ooze out through the words in your copy. My copywriting process follows my unique Trigpoint Framework so that the copy you put out to the world connects the dots between you, your product or service and your customers. Since I began working as a translator in 2013, I've written in different voices including a pasta producer, a photographer, an olive oil producer, a flour miller, a mountaineer, a welly retailer, a wedding planner, other translators, designers, a philosopher and a walking guide. I'm also a translator, subtitler, co-owner of a bakery business, mamma, climber, pasta maker and calligrapher. Drop me a message to say 'hi', tell me a bit about you.

  • PRO
    I help companies of all sizes show the personality behind their business. I’m good at making the complex sound simple, and building trust by showing you have your customers’ best interests at heart. So, if you need to start creating content that helps people to understand what you do... or if you're looking to sharpen up your existing content, get in touch. Here’s a quick rundown of what I can do for you: Sales and marketing literature - if your audience trusts you, they’ll remember you when they make buying decisions. I can help you create engaging sales aids, brochures and email campaigns that convert prospects into sales. Thought leadership and white papers... I work with busy business owners and senior managers to create relevant and insightful content that positions them as authorities and expert voices within their industries. Blogging and web content - I can help build an audience for your business and your senior team, by creating effective content that earns you a reputation for being helpful, relevant and valuable. Content strategy and execution - I can help you define your target customers, and then create consistent and engaging content that gives them a better understanding of your products and services. Tone of voice - It’s not just about what you say, but how you say it. I can help you create an authentic tone of voice that captures your personality and ensures your business stands out from the crowd. Recommendations: “Kevin is a talented and experienced investment writer who has a gift for turning complex and detailed investment commentary into accessible and persuasive sales and marketing materials. He’s knowledgeable, committed to his clients and works at an impressive speed.” - Lothar Mentel, Chief Investment Officer, Tatton Investment Management “Kevin is one of the most effective copywriters I’ve worked with. He’s quick to grasp the subject matter, however complicated, brings a lot of ideas to the table, and produces copy of the highest quality.” - Mike Piddock, founder of Glisser

  • PRO
    𝐖𝐇𝐎 𝐀𝐌 𝐈? 👋 I’m Sanina, a former journalist-turned-freelance-copywriter. 🏆 I'm a Top Copywriting Voice on LinkedIn. ⌨️ I’ve been writing for 20+ years. My experience spans: ⚬ Print and broadcast journalism ⚬ In-house local Government communications ⚬ Agency-side PR & content/inbound marketing 𝐖𝐇𝐘 𝐂𝐇𝐎𝐎𝐒𝐄 𝐌𝐄? I’ve been writing since the age of 17, when I started out as a trainee reporter at my local newspaper. More than 20 years later, I’m still writing. Over the years, I’ve helped a wide range of B2B and B2C businesses, agencies and individuals across a variety of sectors generate leads and increase sales by communicating the right messages to the right people at the right time. 𝐖𝐇𝐀𝐓’𝐒 𝐈𝐓 𝐋𝐈𝐊𝐄 𝐓𝐎 𝐖𝐎𝐑𝐊 𝐖𝐈𝐓𝐇 𝐌𝐄? I’m quick-thinking, results-driven and passionate about producing copy that delivers on multiple levels (that’s how I describe myself, anyway). And here’s what some of my clients have to say about me: 1. '𝘞𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘢𝘭𝘸𝘢𝘺𝘴 𝘢 𝘱𝘭𝘦𝘢𝘴𝘶𝘳𝘦. 𝘚𝘩𝘦 𝘱𝘳𝘰𝘮𝘰𝘵𝘦𝘴 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘣𝘦𝘴𝘵 𝘱𝘳𝘢𝘤𝘵𝘪𝘤𝘦 𝘣𝘺 𝘱𝘳𝘰𝘥𝘶𝘤𝘪𝘯𝘨 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘱𝘪𝘦𝘤𝘦𝘴 𝘰𝘧 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘧𝘰𝘳 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵 𝘱𝘰𝘪𝘯𝘵𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳 𝘫𝘰𝘶𝘳𝘯𝘦𝘺. 𝘏𝘦𝘳 𝘴𝘶𝘱𝘱𝘰𝘳𝘵 𝘩𝘢𝘴 𝘣𝘦𝘦𝘯 𝘪𝘯𝘷𝘢𝘭𝘶𝘢𝘣𝘭𝘦 𝘪𝘯 𝘩𝘦𝘭𝘱𝘪𝘯𝘨 𝘶𝘴 𝘵𝘰 𝘣𝘶𝘪𝘭𝘥 𝘮𝘰𝘮𝘦𝘯𝘵𝘶𝘮 𝘣𝘦𝘩𝘪𝘯𝘥 𝘰𝘶𝘳 𝘯𝘦𝘸 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘮𝘦, 𝘸𝘦 𝘸𝘰𝘶𝘭𝘥𝘯'𝘵 𝘩𝘢𝘷𝘦 𝘮𝘢𝘥𝘦 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦 𝘱𝘳𝘰𝘨𝘳𝘦𝘴𝘴 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 𝘩𝘦𝘳.' – 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫. 2. ‘𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘢 𝘩𝘪𝘨𝘩𝘭𝘺 𝘴𝘬𝘪𝘭𝘭𝘦𝘥 𝘢𝘯𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘥 𝘤𝘰𝘱𝘺𝘸𝘳𝘪𝘵𝘦𝘳, 𝘸𝘩𝘰 𝘸𝘰𝘳𝘬𝘴 𝘲𝘶𝘪𝘤𝘬𝘭𝘺 𝘢𝘯𝘥 𝘢𝘤𝘤𝘶𝘳𝘢𝘵𝘦𝘭𝘺 𝘵𝘰 𝘤𝘳𝘦𝘢𝘵𝘦 𝘦𝘯𝘨𝘢𝘨𝘪𝘯𝘨 𝘤𝘰𝘱𝘺 𝘵𝘩𝘢𝘵 𝘪𝘴 𝘰𝘯 𝘱𝘰𝘪𝘯𝘵 𝘦𝘷𝘦𝘳𝘺 𝘵𝘪𝘮𝘦. 𝘚𝘩𝘦 𝘪𝘴 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭, 𝘢𝘱𝘱𝘳𝘰𝘢𝘤𝘩𝘢𝘣𝘭𝘦 𝘢𝘯𝘥 𝘧𝘳𝘪𝘦𝘯𝘥𝘭𝘺, 𝘸𝘪𝘵𝘩 𝘢𝘯 𝘦𝘺𝘦 𝘧𝘰𝘳 𝘢 𝘤𝘰𝘮𝘱𝘭𝘦𝘹 𝘣𝘳𝘪𝘦𝘧 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘸𝘰𝘳𝘥𝘴 𝘵𝘰 𝘩𝘦𝘭𝘱 𝘢𝘯𝘺 𝘵𝘺𝘱𝘦 𝘰𝘧 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴.’ – 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫. 3. '𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘰𝘯𝘦 𝘰𝘧 𝘵𝘩𝘰𝘴𝘦 𝘸𝘳𝘪𝘵𝘦𝘳𝘴 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘵𝘳𝘶𝘴𝘵. 𝘚𝘩𝘦 𝘢𝘴𝘬𝘴 𝘢𝘭𝘭 𝘰𝘧 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘲𝘶𝘦𝘴𝘵𝘪𝘰𝘯𝘴 𝘢𝘯𝘥 𝘱𝘶𝘵𝘴 𝘢 𝘩𝘪𝘨𝘩 𝘭𝘦𝘷𝘦𝘭 𝘰𝘧 𝘤𝘢𝘳𝘦 𝘪𝘯𝘵𝘰 𝘩𝘦𝘳 𝘸𝘰𝘳𝘬, 𝘮𝘢𝘬𝘪𝘯𝘨 𝘴𝘶𝘳𝘦 𝘵𝘩𝘢𝘵 𝘩𝘦𝘳 𝘵𝘰𝘯𝘦, 𝘭𝘢𝘯𝘨𝘶𝘢𝘨𝘦 𝘢𝘯𝘥 𝘢𝘤𝘤𝘶𝘳𝘢𝘤𝘺 𝘩𝘪𝘵𝘴 𝘵𝘩𝘦 𝘣𝘳𝘪𝘦𝘧. 𝘐'𝘷𝘦 𝘸𝘰𝘳𝘬𝘦𝘥 𝘸𝘪𝘵𝘩 𝘩𝘦𝘳 𝘰𝘯 𝘢 𝘯𝘶𝘮𝘣𝘦𝘳 𝘰𝘧 𝘱𝘳𝘰𝘫𝘦𝘤𝘵𝘴 𝘧𝘰𝘳 𝘢 𝘳𝘢𝘯𝘨𝘦 𝘰𝘧 𝘢𝘶𝘥𝘪𝘦𝘯𝘤𝘦𝘴 𝘢𝘯𝘥 𝘴𝘩𝘦 𝘩𝘢𝘴 𝘤𝘰𝘯𝘴𝘪𝘴𝘵𝘦𝘯𝘵𝘭𝘺 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘦𝘥.' - 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫. 4. '𝘐 𝘧𝘰𝘶𝘯𝘥 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘚𝘢𝘯𝘪𝘯𝘢 𝘢 𝘷𝘦𝘳𝘺 𝘦𝘢𝘴𝘺 𝘢𝘯𝘥 𝘱𝘰𝘴𝘪𝘵𝘪𝘷𝘦 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦. 𝘈𝘧𝘵𝘦𝘳 𝘫𝘶𝘴𝘵 𝘰𝘯𝘦 𝘮𝘦𝘦𝘵𝘪𝘯𝘨, 𝘴𝘩𝘦 𝘩𝘢𝘥 𝘨𝘳𝘢𝘴𝘱𝘦𝘥 𝘰𝘶𝘳 𝘤𝘰𝘯𝘤𝘦𝘱𝘵 𝘢𝘯𝘥, 𝘸𝘪𝘵𝘩𝘪𝘯 𝘢 𝘸𝘦𝘦𝘬, 𝘩𝘢𝘥 𝘸𝘳𝘪𝘵𝘵𝘦𝘯 𝘮𝘰𝘴𝘵 𝘰𝘧 𝘰𝘶𝘳 𝘸𝘦𝘣𝘴𝘪𝘵𝘦 𝘤𝘰𝘱𝘺, 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘵𝘩𝘦 𝘦𝘹𝘢𝘤𝘵 𝘴𝘵𝘺𝘭𝘦 𝘢𝘯𝘥 𝘵𝘰𝘯𝘦 𝘵𝘩𝘢𝘵 𝘸𝘦 𝘸𝘢𝘯𝘵𝘦𝘥. 𝘐 𝘧𝘰𝘶𝘯𝘥 𝘩𝘦𝘳 𝘵𝘰 𝘣𝘦 𝘪𝘯𝘤𝘳𝘦𝘥𝘪𝘣𝘭𝘺 𝘤𝘳𝘦𝘢𝘵𝘪𝘷𝘦, 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘢𝘯𝘥 𝘷𝘦𝘳𝘺 𝘱𝘳𝘰𝘮𝘱𝘵, 𝘢𝘭𝘸𝘢𝘺𝘴 𝘳𝘦𝘴𝘱𝘰𝘯𝘥𝘪𝘯𝘨 𝘵𝘰 𝘦𝘮𝘢𝘪𝘭𝘴 𝘴𝘵𝘳𝘢𝘪𝘨𝘩𝘵 𝘢𝘸𝘢𝘺. 𝘚𝘩𝘦 𝘮𝘦𝘵 𝘦𝘷𝘦𝘳𝘺 𝘥𝘦𝘢𝘥𝘭𝘪𝘯𝘦, 𝘰𝘧𝘵𝘦𝘯 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘢𝘩𝘦𝘢𝘥 𝘰𝘧 𝘵𝘪𝘮𝘦.' - 𝐌𝐚𝐧𝐚𝐠𝐢𝐧𝐠 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫. 5. '𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘢𝘮𝘢𝘻𝘪𝘯𝘨. 𝘈𝘵 𝘧𝘪𝘳𝘴𝘵 𝘴𝘩𝘦 𝘸𝘢𝘴 𝘣𝘳𝘰𝘶𝘨𝘩𝘵 𝘰𝘯 𝘵𝘰 𝘸𝘳𝘪𝘵𝘦 𝘧𝘰𝘳 𝘰𝘯𝘦 𝘣𝘳𝘢𝘯𝘥, 𝘣𝘶𝘵 𝘣𝘦𝘧𝘰𝘳𝘦 𝘭𝘰𝘯𝘨 𝘴𝘩𝘦 𝘸𝘢𝘴 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 𝘢𝘤𝘳𝘰𝘴𝘴 𝘢 𝘯𝘶𝘮𝘣𝘦𝘳 𝘰𝘧 𝘰𝘶𝘳 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘣𝘦𝘤𝘢𝘶𝘴𝘦 𝘦𝘷𝘦𝘳𝘺𝘰𝘯𝘦 𝘸𝘢𝘯𝘵𝘦𝘥 𝘩𝘦𝘳. 𝘐𝘵'𝘴 𝘳𝘢𝘳𝘦 𝘵𝘰 𝘣𝘳𝘪𝘯𝘨 𝘢 𝘯𝘦𝘸 𝘱𝘦𝘳𝘴𝘰𝘯 𝘪𝘯𝘵𝘰 𝘵𝘩𝘦 𝘵𝘦𝘢𝘮 𝘢𝘯𝘥 𝘧𝘦𝘦𝘭 𝘭𝘪𝘬𝘦 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘪𝘯𝘴𝘵𝘢𝘯𝘵𝘭𝘺 𝘵𝘳𝘶𝘴𝘵 𝘵𝘩𝘦𝘮, 𝘺𝘦𝘵 𝘵𝘩𝘢𝘵'𝘴 𝘦𝘹𝘢𝘤𝘵𝘭𝘺 𝘸𝘩𝘢𝘵 𝘩𝘢𝘱𝘱𝘦𝘯𝘦𝘥 𝘩𝘦𝘳𝘦.' - 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫. 🔹 𝐅𝐨𝐫 𝐟𝐮𝐫𝐭𝐡𝐞𝐫 𝐢𝐧𝐬𝐢𝐠𝐡𝐭, 𝐫𝐞𝐚𝐝 𝐦𝐲 𝐟𝐮𝐥𝐥 𝐥𝐢𝐬𝐭 𝐨𝐟 𝐜𝐥𝐢𝐞𝐧𝐭 𝐭𝐞𝐬𝐭𝐢𝐦𝐨𝐧𝐢𝐚𝐥𝐬 - www.skcopyco.com/clients-comments/ 𝐖𝐇𝐎 𝐇𝐀𝐕𝐄 𝐈 𝐖𝐎𝐑𝐊𝐄𝐃 𝐖𝐈𝐓𝐇? 𝐌𝐲 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: Debenhams, Holland & Barrett, PwC, HS2, Mitchells & Butlers, Anwyl Homes, Papa John's Pizza, SCS, Pitney Bowes, Purplebricks, HomeServe, the University of Birmingham, Midlands Aerospace Alliance, Co-op, Dignity Funerals, and many more. 𝐒𝐞𝐜𝐭𝐨𝐫𝐬 𝐜𝐨𝐯𝐞𝐫𝐞𝐝 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: construction, professional services, property, healthcare, manufacturing, engineering, education, retail, hospitality, technology, charities, public sector and utilities. 𝐇𝐎𝐖 𝐂𝐀𝐍 𝐈 𝐇𝐄𝐋𝐏 𝐘𝐎𝐔? Clients come to me for content: 1. Direction. 2. Creation. 𝐌𝐲 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: content plans, content audits, brand propositions and key messaging and tone of voice guidance. 𝐌𝐲 𝐜𝐨𝐩𝐲𝐰𝐫𝐢𝐭𝐢𝐧𝐠 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐜𝐨𝐯𝐞𝐫 𝐚𝐥𝐥 𝐟𝐨𝐫𝐦𝐬 𝐨𝐟 𝐜𝐨𝐧𝐭𝐞𝐧𝐭: including SEO copywriting, blogs, thought leadership, white papers, brochures, reports, website copy, media releases, email campaigns, social media posts, newsletters and awards entries. 𝐇𝐎𝐖 𝐂𝐀𝐍 𝐘𝐎𝐔 𝐂𝐎𝐍𝐓𝐀𝐂𝐓 𝐌𝐄? 🔹 To discuss your content requirements with me, call me on 07810 636 748 or email me at sanina@skcopyco.com, and I’ll get straight back to you. To find out more about me and my services or to see some examples of my work, visit www.skcopyco.com. 𝐏𝐒: 𝐘𝐨𝐮 𝐜𝐚𝐧 𝐚𝐥𝐬𝐨 𝐟𝐢𝐧𝐝 𝐨𝐮𝐭 𝐦𝐨𝐫𝐞 𝐚𝐛𝐨𝐮𝐭 𝐦𝐞 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐏𝐫𝐨𝐂𝐨𝐩𝐲𝐰𝐫𝐢𝐭𝐞𝐫𝐬 𝐌𝐞𝐦𝐛𝐞𝐫 𝐒𝐩𝐨𝐭𝐥𝐢𝐠𝐡𝐭 𝐢𝐧𝐭𝐞𝐫𝐯𝐢𝐞𝐰 - www.procopywriters.co.uk/2017/08/sanina-kaur-procopywriters-member-spotlight/

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    "We are delighted with the results, and it has brought us extra business... I would highly recommend Crown Copywriting to anyone." Ian Southwell | Lead for Marketing and Innovation | The Colleges' Partnership "If you want great writing at an affordable price, go for Crown Copywriting." Tony Walker | Owner | Rockmount Hotel "Oliver's copywriting was not only thoughtful, insightful, professional and engaging, but his communication and stakeholder management were brilliant." Tommy Router | Senior Marketing Consultant | Good Growth -- When you hire Crown Copywriting, you work directly with me, Oliver Petts. I’m highly trained in copywriting and SEO content writing by some of the UK’s leading digital marketing institutes, with a background in teaching English as a foreign language. That means I not only help you make more sales, attract more customers and rank higher on search engines, but also make sure you look professional, reliable and welcoming while you do it. My services include: • SEO web copy. • Blogs and articles. • Brochures. • Business case studies. • Editorial and PR. • Product descriptions. • Proofreading and copyediting. I follow all briefs carefully and submit persuasive, engaging writing in excellent time. That makes it easy for you to reach your goals without worry. I also stay on top of copywriting, content writing and SEO trends with books, articles, podcasts and online courses. As a result, your copy always includes tested and proven techniques to make your brand irresistible. Since opening Crown Copywriting in 2020, I’ve enjoyed supporting businesses in a wide range of markets. Some of my favourite projects allowed me to: • Boost organic traffic and conversions with product blogs for an online gaming retailer. • Bring in new clients with a sharp, tasteful brochure for an apprenticeship training provider. • Establish brand leadership with well-researched, educational articles for a business management consultancy. • Write informative websites for hospitality, ecommerce, the NHS, and – of course – myself. Although my truest passion is promoting education, I’m skilled in sales writing for any audience. I’m also the ideal choice for industries related to my hobbies, such as: • Fitness, health and bodybuilding. • Psychology and mental health. • Manga and animation. • Video gaming. • Tabletop strategy gaming. My love for these lets me offer a level of energy and conviction you won’t find anywhere else. To learn more about Crown Copywriting, please visit www.crowncopywriting.co.uk. You can also watch one of my presentations to experience the expertise I bring to your business first-hand. Or if you’re ready for your next project to become your next success story, please contact me right away.

  • PRO
    Copywriting is more than just putting a few words together on a page. It’s a creative process to tell stories, build brands and communicate values. That's exactly what I do. Services: Website copy, email marketing, product descriptions, script writing, tone of voice development, marketing materials, editing. Who I work with: Brands in the luxury retail, ecommerce and lifestyle sectors. Current and past clients include: Musto, Star7, Convelio, Liberty PR, Chippa Nation, WildBounds, nope. hair care, Liongate Consulting, and Mengloria. What clients say: "Hayley’s work has helped to improve the tone of voice across all our email campaigns. We look forward to continuing our collaboration for many years to come.” - Emmie Brown, Head of Brand Marketing, Musto “We hired Hayley to write the services and client pages for our website. Hayley’s work was thorough, and we very much appreciated her reactivity. We look forward to working with her again.” - Stéphane Saint-Denis, Product Marketing Manager, Convelio “Hayley’s freelance service provides a valuable resource to support and complement our account management and content teams. Her expertise, attention to detail and communication skills are first class.” - David Watts, Director, Liberty PR "Hayley provided us with on the spot copywriting that is tailored to our client’s needs.” - Florian Kaiser, CEO and Co-Founder, Liongate Consulting Want to know more? Visit my website at hayleymaguire.com Subscribe to the Just Write newsletter at justwrite.substack.com Introduce yourself at hello@hayleymaguire.com

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Member spotlight

Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

Jo Watson

“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”

Abby King

“Let your work breathe. While it’s tempting to send over to the client once a piece is ready, I try to give it at least 24 hours (where time allows!) before I go back in, review and send.”

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